E-commerce

E-shop.Facebook Shop.  Instagram Shopping

With advanced technology and ever-changing customer behaviour, E-commerce has become an essential tool to sustain businesses by enabling 24/7 showcase products and services information online.

 

In Hong Kong, the number of e-shoppers is expected to increase by 18% while the spending reaches USD2.7 billion in 2024. It is strongly recommended to start e-commerce.

Expand Market Reach

Cost-effectively increase your reach online by digital ad campaign and converts to instant purchase, assist you to penetrate into global markets

Omni-channel Strategy

Incorporating with the online and offline sales channel for constant and seamless shopping experiences to provide better customer experiences and enhance sales – 73% of consumers make purchases in multiple channels

Valuable Data and Insights:

E-shop usually supports online tracking tools like Google Analytics (GA) and grants full data access right (e.g. sales and traffic), those data can be derived into valuable insights, helping you to understand consumer behavior and develop precise targeting and remarketing campaigns

Let’s develop your online store by the most popular website builder – WordPress to enjoy higher flexibility, start data-driven marketing and expand your business to the globe!

Web 開發和編碼

WordPress E-shop

WordPress is the most popular open-source website builder with 60% global CMS (Customer Management System) market share, which offers 100% ownership that offers you a high flexibility to custom website layout and update your content with easy to use visual editor (WYSIWYG) tool – almost no technical knowledge required, update and publish content with just a few clicks. WordPress offers several convincing plugin and ad tracking tools installation, helping you to optimize digital campaigns in data-driven approach. For example, enhance customer retention by deliver dynamic ad content to pervious website shopper. What’s more? WordPress is SEO friendly, you can enhance website ranking in search engines for free exposure and improve customer confidence.

Facebook Shop & Instagram Shopping

Other than social media platform, Facebook also provide a place for e-commerce – Facebook Shops and Instagram Shopping, use for display and sell products to billions of Facebook and Instagram users.With Facebook Shop, you can showcase the product with product shot and price to inspire audiences to buy or share, further provide more information via Messenger and WhatsApp. Or you can launch Shopping Ads with eye-catching product tag, so as to provide basic information before people click the ad.

E-commerce Services

-WordPress e-shop development from design, production to technical support

 

-E-shop advanced features installation, including membership features, Chatbot and etc

 

-Facebook shop creation with fanpage and Instagram linkup

 

-SEO services and holistic SEM campaign to enhance website traffic and boost sales

FAQs

With the collected data from website, we can use user data for “remarketing”, boost ad to targeting audiences, including:

  1. Reach Potential Clients with Outstanding Closing
  2. Revert the potentials customers who forget your site
  3. Sell more to existing customers
  4. Use “Remarketing” to find out quality clients

Do you ever feel like you’re being tracked by an ad after visiting a website? That’s the power of “remarketing”.

In order to show your ad to audience who are interested in your products and services, advertisers can choose multiple targeting options according to the campaign objective. “Remarketing” is one of the targeting options that help delivering your promotional message to the people who visited your website. It helps to show your Ad again when browsing internet to increase the chances to visit your website and purchase your products or services.

Following are the strategies to apply “Remarketing”:

4a. Reach Potential Clients with Outstanding Closing – To reach the visitors who added products to the shopping cart but did not complete the checkout

4b. Revert the potentials customers who forget your site – To reach the potential customer who visited and interested in your website but forgot your website afterwards

4c. Sell more to existing customers – To customize a customer list to reach existing customers and make purchase reminder.

According to the research data, the probability from re-purchaser is 9 times higher than those who had not made a purchase, and the order amount is also even higher than those people have not purchased. Therefore, “Remarketing” is definitely a very effective way to improve the advertising and sales efficiency.