Douyin, a short video social software, launched in September 2016, is a short video community platform for all ages.

In June 2018, Douyin had 500 million monthly active users worldwide and 150 million daily active users in China. In the first half of 2018, Douyin became the most downloaded application on the Apple App Store, with an estimated download volume of 104 million.

The latest data on the Douyin platform in September 2020: As of August 2020, including the Volcano version of the Douyin platform, the daily active users of the Douyin platform have exceeded 600 million yuan.

The Douyin platform also released a transcript of creator support. In 2020, more than 22 million people will earn more than 41.7 billion yuan from the Douyin platform.

In January 2021, Douyin and CCTV Spring Festival Gala jointly announced that Douyin will become the exclusive red envelope interactive partner of the “2021 CCTV Spring Festival Gala”.

The Douyin platform has transferred a large amount of offline demand to online, spawning new formats such as live streaming, online office, online teaching, and online fitness. Video and live streaming are playing an increasingly important role in people’s lives.