FAQs
| DV360 | GDN | |
| 1. Reach | 90%+ Websites | 70%+ Websites |
| 2. Ad Data |
Third party data |
Google data |
| 3. Ad Formats |
and etc. |
HTML5 |
Programmatic Ad & Ad Network
Programmatic Ad and Ad Network covers thousands of ad placements from websites, apps, social platforms to forums, allows you to put your message in front of potential customers before they know or are interested in your services/products, the message can be presented by several rich media formats, such as GIF, cinemagraph and HTML 5.
Higher Click-through Rate (CTR)
Interactive ads with visual and motions (e.g. graphics, gif, etc.) can generate more view and click compared with text ads, thus it help to increase conversion
Cost-effective Mass Marketing
You can select Cost-per-click (CPC) and Cost per Impression (CPM) to optimize your budget for the broad coverage, which is especially beneficial for branding and awareness campaigns
Multiple Targeting
You can adopt sophisticated targeting like demographics, interest, contextual and placement to look for the right customer segments from thousands of sites. You can also reach high purchase intent customers by remarketing – ad deliver to previous website visitors or people interacted with your brand, boost dynamic ad to increase customer retention and for brand recall
We worked with numerous programmatic ad platforms, Google Display Network (GDN), Yahoo Ad Network and many media to reach a larger scale of target audience as possible.
Google Display Network (GDN)
GDN is one of the best ad display network to increase awareness and exposures, covers 2 million renowned websites and 650,000+ apps, you can placing ads to reach 90% of Internet users in 200+ countries – even they never searched for your service or product before. It is a good way to recruit new leads with multiple targeting, remarketing and ever-progressing automation. We can help you to get more conversions by developing effective ad campaigns to find out high-performing audiences and making the best use of your ad budget with Google Machine Learning.
Yahoo/Bing Ad Network (Stream Ad & Banner Ad)
Yahoo is another popular ad network, you can reach niche and specified group with multiple targeting options, such as audience demographics, interests and remarketing through yahoo network – 63 million of Bing users worldwide aren’t using Google.
Yahoo Stream Ad (YSA)
Native and natural-looking ad format, placed ad like an article alongside the editorial content to reach audiences in Yahoo Hong Kong and affiliate sites, which drives 3X attention than other ad formats and 60% higher engagement levels than traditional display ads
Yahoo Banner Ad
Reserved eye-catching space for maximizing exposure and show the ad on different Yahoo’s properties – you can choose to place ads on the specific topic of content pages, helps audiences to discover the brand and promotional message without searching any keywords. Other than static images, it also allows rich media formats, such as pop-up ad, animations, slideshows and video ads
Programmatic Ad & Ad Network Services
-Social media account creation, review and competitor research
-Innovative creative and production
-Social media game design and execution
-Promotion campaign from planning, scheduling to execution with ad services
-Regular performance report & professional evaluation